28 Mar '13, 9am

New article: Why #Expensify endorsing #bitcoin is a really big deal: Social virality.

New article: Why #Expensify endorsing #bitcoin is a really big deal: Social virality.

Up until today, bitcoin has spread by mutual agreement between payer and payee, and to some lesser extent, by the profit pressure generated in retail from the lack of credit card processing fees. But with Expensify adding it as a payment option in a lot of companies’ existing workflows, enabling people to request payment in bitcoin in addition to bank wire and paypal, there is unilateral social pressure within an existing payments structure for the payer to use Bitcoin. This is new. Plus, the fact that the payments structure in question is bloody everywhere – especially as it’s subsurface (below the corporate level), so it changes much quicker.

Full article: http://falkvinge.net/2013/03/28/why-expensify-endorsing-b...

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