25 Jul '13, 3pm

Paul Kemp-Robertson: Bitcoin. Sweat. Tide. Meet the future of branded currency. #TED

Currency -- the bills and coins you carry in your wallet and in your bank account -- is founded on marketing, on the belief that banks and governments are trustworthy. Now, Paul Kemp-Robertson walks us through a new generation of currency, supported by that same marketing … but on behalf of a private brand. From Nike Sweat Points to bottles of Tide (which are finding an unexpected use in illegal markets), meet the non-bank future of currencies. Paul Kemp-Robertson is the Cofounder and Editorial Director of Contagious Communications, a multi-platform marketing resource. Full bio »

Full article: http://www.ted.com/talks/lang/fr/paul_kemp_robertson_bitc...

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Paul Kemp-Robertson: Bitcoin. Sweat. Tide. Meet...

ted.com 25 Jul '13, 3pm

Currency -- the bills and coins you carry in your wallet and in your bank account -- is founded on marketing, on the belie...

Today's #TED: Paul Kemp-Robertson: Bitcoin. Swe...

ted.com 25 Jul '13, 3pm

Currency -- the bills and coins you carry in your wallet and in your bank account -- is founded on marketing, on the belie...

I liked a @YouTube video Paul Kemp-Robertson: B...

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Currency -- the bills and coins you carry in your wallet and in your bank account -- is founded on marketing, on the belie...

Paul Kemp-Robertson: Bitcoin. Sweat. Tide. Meet...

youtube.com 25 Jul '13, 3pm

Currency -- the bills and coins you carry in your wallet and in your bank account -- is founded on marketing, on the belie...

Today's #TED: Paul Kemp-Robertson: Bitcoin. Swe...

ted.com 25 Jul '13, 3pm

So a more challenging question is one that I was asked, actually, by one of our writers a couple of weeks ago, and I didn'...

Paul Kemp-Robertson: Bitcoin. Sweat. Tide. Meet...

ted.com 25 Jul '13, 6pm

So a more challenging question is one that I was asked, actually, by one of our writers a couple of weeks ago, and I didn'...

#Bitcoin

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Currency -- the bills and coins you carry in your wallet and in your bank account -- is founded on marketing, on the belie...

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