31 Dec '13, 9pm

Hacking Customer Development - Pivotal Labs #growthhacking #SocialMedia #startup #marketingdigital

Patrick Vlaskovits addresses some fallacies around customer development and describes multiple approaches on how to hack “Getting Out of The Building” such that product development decisions can be made with better, higher-quality data.

Full article: http://pivotallabs.com/123-hacking-customer-development/

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